Hi James, thanks for taking the time to answer a few questions for our blog readers. Q.1 Running Marketing for a company like KANA must be a diverse job and I’m sure many people would love to know what it involves. What does a typical day consist of? Answer: There are no typical days! The [...]

I’d thought of calling this blog post ‘Merry Christmas and a Happy New Year’ as, being English, that’s what we say at this time of year. However, my American cousins prefer Happy Holidays and it’s only New Year for some of us so what to do? I decided on Happy New Year as it’s sincerely [...]

A few months ago I wrote about ‘People Power’ and how it’s people that make companies successful. Now, years ago, I used to get pulled up by my bosses for being ‘too friendly’ and was told it was ‘unprofessional’ to be on first name terms with vendors or clients. I was supposed to be more [...]

I’ve spent the past few days in the company of someone who works for a large Canadian city, one of KANA’s customers. She asked me about my role and keenly probed me about social media and how it could help her and, in turn, her city to connect to people. So I told her, referred [...]

In a blog post from CBR last Friday 19 Aug, analyst Clive Longbottom is quoted saying that the acquisition of the software vendor Autonomy was a ‘sad day for UK company…’. In the final paragraph, he went on to say – ‘…. it is almost inevitable that UK companies will be acquired by bigger US firms [...]

In my role as Social Media and Knowledge Management consultant for KANA I often get asked “What’s the point of social media?” How is it people are able to build such strong relationships and trust when they often can’t see or even ever meet the people they interact with? Why is social media such a powerful [...]

I work in a business that invents cutting edge technology. It’s powerful stuff and it makes a tremendous difference to a company’s efficiency and customer satisfaction. Does all this happen by software alone? No… none of this is possible without the involvement of people. To deliver an outstanding product you need outstanding people. I firmly [...]